TAKING PROTECTION FURTHER

Over *50% of all UK adults don’t have protection in place. That’s why we’ve made our Personal and Business protection more inclusive, simpler to explain to your clients and easier to access.
We’ve reduced our number of critical illness conditions whilst widening the scope to offer comprehensive cover for your clients. For clients with previous health conditions, in particular mental health conditions, we offer cover to **95% of customers who disclosed a mental health condition. And of those, **85% will be accepted at standard rates for life cover meaning the price quoted is what your client pays.
*FCA, Financial Lives Survey, 2020, **Scottish Widows, 2020
TOGETHER WE CAN HELP DELIVER GREAT OUTCOMES FOR YOUR BUSINESS AND FOR MORE OF YOUR CLIENTS

Why choose us
Our guide shows where our protection offering fits when it comes to advising your clients, and how we could help future-proof your business.

Conversations
Our interactive guide covers scenarios, hints and tips to help introduce protection to your clients.

Underwriting
Looking for underwriting that’s a better fit for more of your clients? Explore our underwriting key facts guide.

Business protection guide
Take a look at how protection can help your clients’ businesses with our adviser guide.

TIME TO RE-THINK CRITICAL ILLNESS?
Our Critical Illness Cover and definitions are more inclusive, simpler to explain and easier to access, so together we can offer more of your clients the cover they need.

HOW CAN WE COVER YOUR CLIENT’S WHOLE FAMILY?
Protect your client’s whole family with our Critical Illness Cover. Start the conversation now by sharing this guide with them.

HOW CAN WE BRING CARE TO EVERY DAY?
Explore our client case studies on protection claims and added value services.

HOW DID WE HELP LINDSAY WHEN SHE WASN’T EVEN MAKING A CLAIM?
Share this powerful real-life story with your clients to show them they don’t need to claim to get the support they need.